Harnessing the Power of AI in UX Design

The rise of artificial intelligence (AI) has revolutionised many industries, and user experience (UX) design is no exception. One of the most transformative applications of AI in UX design is through chatbots. Over the years, chatbots have evolved from simple, rule-based systems to sophisticated AI-driven interfaces capable of understanding and responding to complex human interactions. This blog post explores how AI is leveraged in UX design, particularly in chatbot development, drawing insights from projects developed for the NHS, the Royal Navy, and DIAGEO.